Alex Capobianco, Somerville


Seasoned real estate sales professional with 20 years of success leading strategy and deal execution. As a trusted advisor to hundreds of clients, I drive revenue generating initiatives, lead cross-functional teams, and deliver outcomes that drive revenue by using a programmatic approach.

My career trajectory with selling real estate has afforded me the opportunity to manage multiple high-visibility and complex transactions. I have experience spanning across Sales & GTM Strategy, Sales Readiness, Business Units/New Product Introduction, and prospecting while driving interlock and consensus across various internal and external organizations, external companies and stakeholders.


Coldwell Banker, Newton, MA

Real Estate Residential Broker – JAN 2003 – PRESENT 

  • Consultant to Vice President of Sales Strategy & Planning for Strategically Aligned Businesses; responsible for driving Coldwell Banker programs, sales communication strategy, and global sales enablement improvements. 
  • Spearheaded effort to streamline Newton sales; increased seller confidence in positioning and selling joint solutions by 30% year over year.
  • Successfully planned quarterly Strategic Deal Reviews with local brokers, maximizing deal size for top opportunities (average deal size of $1.2M).
  • Team Lead for Somerville market; developed FY15-22 sales strategy and action plans while supervising team of 3 sales managers. 
  • Responsible for $113M in sales over the last 20 years
  • Led the Metro Boston Sales team with rentals in 2017
  • Avid developer in commercial and residential real estate
  • 2012,2016, 2019 Northeast President’s Circle
  • High penetration in the Spanish, Brazilian and Portugeese community in the Greater Boston area
  • Highest Monthly rentals in March 2012 throughout the East Sales Region

Somerville Police Department    

Detective, Criminal Investigation Division – 1998 – 2018

  • Police Officer of the Year in 1999, recognized by the Department of Justice in Washington DC
  • Multi-lingual translator for the Police Department
  • Trained in Gang activity and recognition of how to deflate sensitive multi-cultural issues
  • Sought and executed multiple search warrants that led to 30 percent reduction in crime 2010-2013
  • Completed and trained in DNA collection by the FBI and Commonwealth of Massachusetts
  • Spearheaded effort to streamline gang activity in 1 zip code in Somerville, MA
  • Successfully implemented FBI protocols for detecting crime activity in the community
  • Team Lead for Global Crime Fighting Unit working with cross-functional Federal, State and local law enforcement partners
  • Led initiative to transition 10% of Somerville’s crime detection techniques to crime prevention models

Community Police Officer                   

  • Consulted Mayor of Somerville and Chief of police to bring crime reduction to the local zip-codes
  • Program managed initial launch of City of Somerville’s Community Policing
  • Developed and launched standardized account planning process, including methodology to track metrics, progress, and drive behavior in the community
  • Identified and delivered improvements to the Community Refresh process and enablement, resulting in decreased crime activity for core zip-codes and competencies  
  • Created presentations for large Town Hall meetings to influence community behavior 
  • Recognized for outstanding end-to-end program management and recipient of “Above and Beyond” award

High School Police Officer                       

  • Led integration of Somerville Public Schools processes while combining resources to bring down activity in the schools
  • Successfully influenced  comprehensive development framework to incorporate state requirements in collaboration with  Unit leadership; improved crime readiness for all metrics bringing crime in schools down by 25%.
  • Collaborated with the Headmaster of Schools Readiness and Academic Units to improve relationships of students and city requirements into roadmaps by 50%
  • Led cross-functional teams across State Police, Mayor’s Office, School Department, Sales, to support new product launches from requirements by the Federal Government 
  • Executed Community program and drove school deliverables from inception through launch
  • Identified and managed risks; ensured resolution of issues impacting successful program execution
  • Communicated school readiness to the Business Management Team (BMT) at every major milestone and phase exit checkpoint
  • Delivered over 50% increase in school coops;  generating opportunities through cross-functional collaboration and problem solving to deliver non-standard ways of dealing with student crime


Program Lead, Business Development

  • Partnered with the Founder and CEO to develop assessment for organizations to measure strengths, gaps, and set strategic course of action to achieve environmental targets based on industry benchmarks.


  • Brandeis University, Candidate for Master of Science, Finance 2021-Present
  • Norwich University, Bachelor of Arts, International Studies (Marketing Minor); Cum Laude 1994-1998
  • Certifications: Real Estate License, MA, NH, ME


  • Fluent in English, Spanish & Italian


  • Mentor – Mentor and coach to early young/career professionals 
  • Proud Father – 4 Boys; all doing excellent in public schools and athletics
  • Dana Farber Cancer Institute – Volunteer
  • CCD Teacher – St. Paul’s- Cambridge, MA
  • Local Football Coach – Baseball, Basketball, Indoor Hockey
  • City of Somerville Pro-Bono Consulting Workshops – Consulted multiple non-profit organizations with strategies and approaches to address and solve crime challenges
  • St. Catherine of Genoa- Led a team of 8 volunteer teachers delivering English language lessons to children and adults in the community
  • Avid Real Estate Investor – in the local MA real estate Market